If you want cheap theatre tickets in London, start by comparing the theatre’s official website with TodayTix. The official box office can have the widest choice of seats, but TodayTix makes it easy to compare dates, find special offers and try for heavily discounted same-day Rush tickets.

Our favourite feature is Rush. Many London productions release a small number of tickets through the TodayTix app at around 10am on the day of the performance. They are sold first come, first served and can cost around £30, although the exact price varies by show.

How TodayTix Rush tickets work

Rush is the app version of turning up on the day and asking whether a theatre has discounted seats left.

Most participating London shows release tickets at 10am local time for performances taking place that day. You need the TodayTix app, and you may need to unlock a show’s Rush programme in advance. Once tickets appear, they can disappear quickly.

You normally choose the number of tickets rather than exact seats. TodayTix shows the seating section before payment, but the venue assigns the specific seat numbers.

Try for TodayTix Rush tickets

  1. Download TodayTix before the morning you want to go.

    Create an account, confirm your payment details and allow notifications so setup does not slow you down at 10am.

  2. Find the show and unlock Rush.

    Open the show’s page in the app and follow the instructions to unlock or set an alert. Not every production offers Rush.

  3. Set an alarm for 9.59am.

    Open the app, check that you are signed in and have the correct show ready.

  4. Refresh when the clock reaches 10am.

    Tap the Rush button as soon as tickets become available. If none appear immediately, keep checking for a short time because abandoned reservations can return.

  5. Read the offer before paying.

    Confirm the performance time, number of tickets, seating section, total price and collection or digital-ticket instructions.

Our practical tips for getting Rush tickets

  • Prepare before 10am. Do not wait until tickets are released to download the app or reset a forgotten password.
  • Be flexible about the show. Unlock Rush for several productions you would genuinely enjoy.
  • Try midweek performances. Demand may be lower than for Friday and Saturday evenings.
  • Check both matinee and evening shows. A day with two performances can give you another option.
  • Keep refreshing briefly. Tickets held in another customer’s basket may reappear if they do not complete payment.
  • Know your limit. Decide the maximum total you will pay before the countdown begins.
  • Check the location. Same-day tickets are only a saving if you can reach the theatre comfortably and on time.
  • Do not assume the seats will be together. Read the offer carefully when buying more than one ticket.

How much do TodayTix Rush tickets cost?

There is no single price for every show. TodayTix describes Rush as deeply discounted same-day tickets, with the exact amount displayed in the app before purchase.

Around £30 is common enough to make Rush attractive, but current offers can be cheaper or more expensive. Availability, price and participating shows can change daily. Treat £30 as a useful target rather than a promise.

TodayTix also runs Lottery tickets for selected productions. Rush is first come, first served, while Lottery winners are selected at random and given a limited time to buy.

Booking in advance with TodayTix

TodayTix is not only for last-minute tickets. You can search by date, price and show type, then book in advance through the website or app. Look at the final checkout total rather than comparing only the headline ticket price.

Before paying, compare:

  • The same performance on the theatre’s official website
  • The seat location or seating section
  • Booking and transaction fees
  • Whether ticket protection has been added
  • Collection, mobile-ticket or identification requirements
  • The cancellation and exchange rules

The cheapest listing is not always the best value. Paying a few pounds more for a much better view can be sensible, while an unusually cheap restricted-view seat may not suit everyone.

TodayTix Rewards and TixCash

Booking while signed in can move you through TodayTix’s loyalty tiers. Under the current UK programme rules:

  • Red: reached after two qualifying tickets, with £4 TixCash
  • Silver: reached after six qualifying tickets, with £8 TixCash
  • Gold: reached after 16 qualifying tickets, with additional programme benefits

The precise way rewards are awarded can depend on the tier you held in the previous calendar year. Qualifying tickets generally need to be purchased while logged in and used for an attended performance.

TixCash is a discount towards a future app purchase rather than withdrawable cash. Earned TixCash normally expires after 180 days, although earning more can extend the expiry of eligible existing credit. Check the balance and date in your account rather than saving it indefinitely.

Pros

  • Excellent same-day prices can appear through Rush.
  • Advance dates, deals and many productions are easy to compare.
  • Regular bookings can earn TixCash.
  • Rush and Lottery alerts live in one app.

Cons

  • Rush tickets are limited and not guaranteed.
  • You cannot choose an exact Rush seat.
  • The official theatre website may occasionally have a better total price or seat choice.
  • Same-day booking requires flexibility.

Where should you buy London theatre tickets?

For a planned trip built around one particular production, check the official theatre or show website first, then compare the same date and seating area on TodayTix.

For a flexible London day, TodayTix is our recommendation. Browse the advance offers, look at the under-£30 listings and unlock Rush for shows you would happily see that evening.

Avoid buying through an unfamiliar resale site simply because it appears in an advert or search result. Check who is selling the ticket, whether the seller is authorised, the final price and what support is available if the performance changes.

TodayTix and Rush questions

What time do TodayTix Rush tickets go on sale?
Most London Rush tickets are released at 10am local time on the day of the performance. Check the individual show’s app page because its rules can differ.
Are all TodayTix Rush tickets £30?
No. We have personally bought excellent £30 Rush seats, but TodayTix says exact pricing varies by production. The live price appears in the app before purchase.
Can I choose my Rush seat?
You can normally see the seating section before buying, but not select the exact seat. The venue allocates the seat numbers.
Can I buy two Rush tickets together?
The app may allow more than one ticket when availability permits, but check whether the offer guarantees seats together before paying.
What if Rush tickets appear sold out?
Keep checking briefly in case another customer’s reservation expires, then look at a different show, performance or regular same-day listing. Do not plan an inflexible evening around winning Rush.
Is TodayTix always cheaper than the official theatre website?
No. TodayTix is very useful for comparison, deals and Rush, but the official seller may have different seats, fewer fees or a better total for a particular performance. Compare the final checkout price.

Sources and disclosure

Prices, Rush information and loyalty rules checked on 21 July 2026. Shows, ticket allocations, prices and programme benefits can change.