The Hypeshop is a free five-day pop-up installation exploring Labubus, collectible toys and the emotional pull of hype objects. It takes over Dalston CLR James Library from Tuesday 11 to Saturday 15 August 2026.
The quick version
A playful way into consumer culture
This is not a shop asking you to buy the latest collectible. It is an evolving installation and research space where visitors can share their own obsessions and help investigate why adults collect toys.
Dates: Tuesday 11 to Saturday 15 August 2026
General hours: 10am to 6pm; daily activities vary
Price: Free
Place: Dalston CLR James Library, Dalston Square, London E8 3BQ
Booking: Walk in
Start with the official Day 1 listing →
What happens inside?
Artists Paula Varjack and Erin Guan build an open studio using toys, images, collections and visitors’ stories. The space changes during the week, with participatory activities alongside the installation.
The opening day begins with the artists building the Hypeshop world. Later days have separate listings and programmes, so check Love Hackney or The Labubu Effect before choosing when to visit.
Access and ages
The event is for all ages. The official listing describes the ground-floor venue as wheelchair accessible. Dalston Junction is the nearest station and has step-free access.
Is The Hypeshop free?
Is it only about Labubu toys?
Do I need to visit every day?
Source and last check
Details checked on 7 August 2026 using the official Love Hackney Day 1 listing and The Labubu Effect website.